The whole operation on one screen — every leg of the business, its objective, its deliverables, and its shareholders. Set it Monday, track it on the dojo, follow up Friday. If it isn't on this page, it isn't the plan.
Everything below is a leg. They all point at the same target.
Become the name for local visibility in Kansas City — the Key Person of Influence. When a local owner thinks "get me found," they think of Tim Petet — a name, not a category. The path is the 5 Ps:
PitchPublishProductProfilePartnership → Baseline 23–27/60 · 12-month target 45+ · first sprint 13 weeks.
The split is new, and it comes down to two ledgers that never touch: Ledger A — your existing Ninja clients (yours alone) and Ledger B — the new Ninja Dojo engine you build with the crew. This is the rule everything else obeys, so it goes up front.
Each leg is a project: an objective, deliverables, and exactly who's on it — and who isn't. The whole roster at a glance, then the detail:
| Who | Leg 1 · Client Work | Leg 2 · The Engine | Leg 3 · Podcast | Leg 4 · Courses |
|---|---|---|---|---|
| Tim | Owns · sells · captures | Scopes + pays | Host + face | Subject matter |
| Gabe | Premium capture | — | Director / editor | Production |
| Pavan | Field help only | Builds + owns rails | — | — |
| Erik | — | — | Potential co-host | — |
A dash means not on that leg — no say, no share. Detail below.
One row per window. What ships, who's on point, where the money comes from.
| Window | What ships | On point | Funded by |
|---|---|---|---|
| Now · July | Terms on paper (this charter + Gabe/Pavan roadmaps signed) · training trade starts · M0 live · pitch locked · podcast E0 · Erik sounded out | Tim · Gabe · Pavan | Ledger A / onboarding |
| August | Engine: M1 outbound unblocked → M2 Audit Engine → M5 prospect DB → M6 agency-grade + AI by Aug 31 · Podcast E1–E4 · assets: handles, philosophy page, belt brochure, M.A.P. diagram, trademark filing | Pavan (engine) · Gabe (podcast) · Tim | August receivables · milestone $ |
| September | THE BIG PUSH — campaigns at full clip on agency-grade rails · M3 delivery pipeline · M4 networking · Podcast E5–E6 | Tim (close) · Pavan (rails) | Per-close fees begin |
| Q4 2026 | Ninja Trainings: outlines + production (Part 107 prep, 360 course) · ambassadors bench · onboarding one-pager · Season 1 wraps | Tim + Gabe (courses) | Rev-share terms signed |
| Q1–Q2 2027 | Course launch to the series audience · KC Visibility Report · Season 2 · Business Truths v3 + structure/insurance session · optional valuation (finale beat) | All | Course revenue begins |
Defined Monday. Tracked all week. Followed up Friday. One simple loop, run on the dojo.
| When | What happens |
|---|---|
| Monday · Dojo | 30 minutes. Set the week's one objective. Fill the Mission Board: each card = owner · deliverable · due date. Pull each card from the leg it serves. |
| All week · Thread | Updates posted to the thread. No meetings. The board is the source of truth. |
| Friday · Wrap | Everyone posts their wins. Count the stars. What didn't ship rolls to Monday with a reason. |
These are the only open numbers in the whole plan. Set each one and the charter is complete.
| Leg | Decision | Suggested start |
|---|---|---|
| Client Work | Gabe premium-capture: day rate · half-day · per-edit | Set in the room |
| The Show | Gabe per-episode on publish | $200 / episode |
| The Show | Gabe content-sourced deal cut (client signs from his content) | a defined % |
| The Show | Erik trade terms + 90-day review scope | Hosting + setup ↔ studio + audience |
| The Engine | Pavan milestone $ (M1, M2) · per-250-batch $ · per-close fee | Itemize hours → set per stage |
| Courses | Gabe course rev-share % | a defined % |
| The Engine | M6 course seat — who pays (Pavan dev / Tim trade / split) | Decide in the room |
Client work pays the bills. The engine brings the fresh customers. The podcast amplifies all of it and makes Tim the name. The courses turn it into a product. Everyone knows their leg, their deliverable, and what they share in — and it's all tracked on one board, every Monday. Lock the numbers, sign the pages, and run the week.